BioInvest Europe
Brand identity and custom digital platform for a private investment initiative.
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Context
BioInvest Europe is a private initiative built to connect startups, investors and innovation clusters across Europe. The project required not only a credible visual identity, but also a fully functional digital system capable of handling complex data flows, applications and internal management processes.
The challenge was to design a platform that is clear for external users, while powerful and flexible for internal use.
My Role
I was responsible for the complete creation of the BioInvest ecosystem, from visual identity to the design and development of a fully custom digital platform.
This included the website architecture, tailored application forms for startups, investors and clusters, as well as internal tools for managing, sorting and organising submissions. Automated workflows and notifications were implemented to streamline processes and support long-term scalability.
Visual Identity
The visual identity was designed to support clarity, trust and professionalism. Typography and layout choices prioritise structure and readability, allowing complex information to be presented in a controlled and accessible way.
The system is flexible enough to work across digital touchpoints while maintaining consistency as the platform evolves.
Outcome
The result is a fully integrated brand and digital ecosystem that supports both external communication and internal operations. BioInvest now operates on a custom-built platform that simplifies complex processes while maintaining a clear and credible visual presence.